CONTENT

Self-Serve

Use Case Flow for Channel Partners

self serve channel partners

Seller Profile: Publishers that want to extend their reach without hiring additional sales resources

Buyer Profile: Local sales organizations that are familiar with their markets

Use Case: Publisher sells its inventory to a partnering media syndicate, who resells that inventory or bundles it with their own inventory

Benefits: For the syndicate, these tend to be high volume / lower dollar sales

Self-Serve Use Cases

WalkUp

“Walk-Up” local and small business

SmallBuyers

Independent Small/Medium Buyers

LocalSales

Inside or Local Sales Teams

Partners

Channel Partners

Ventors

Vendors